El Círculo Creativo Hispano dio a conocer a los ganadores del U.S.H. Idea Awards

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El Círculo Creativo de Agencias Hispanas de Estados Unidos anunció los ganadores del USH Ideas Awards que celebró las piezas más destacadas del mercado. 

El festival consistió de 16 categorías y 151 subcategorías, que premiaron a las 5 mejores ideas del año, además de otorgar oros, platas y bronces.

Los cinco destacados de este año fueron Edible Six Pack Rings de We Believers, Never Stop Riding Campaign: Dog, Baby & Squirrel de The Community, The Last Emoji de Alma DDB, Jack de Latin Works, y Devices de Shooter Films.

En el ranking de las agencias más premiadas en certamen se distinguen Alma DDB, The Community, y We Believers.

En esta edición votaron 68 miembros, incluyendo creativos, y por primera vez a: planners y jefes de producción audiovisual.

“Cada año, buscamos que sea más inclusivo abriendo las puertas del Círculo a todos los que quieran ser parte del mismo: Primero, acercando a los creativos de cada agencia, y ahora planners y jefes de producción también. Esto es clave en un mercado donde estamos lejos físicamente y necesitamos un Círculo que nos una y que nos represente auténticamente” dijo Gustavo Lauría, presidente del Círculo Creativo y Co-Fundador de We Believers.

 

 Debajo, la lista completa de premiados.
     
 Título  Cliente  Empresa  Premio
Title Client Company Name Award
Edible Six Pack Rings Saltwater Brewery We Believers BEST IDEA OF THE YEAR
Never Stop Riding Campaign: Dog, Baby & Squirrel City of Buenos Aires The community 2nd BEST IDEA OF THE YEAR
The Last Emoji Sprint Alma DDB 3rd BEST IDEA OF THE YEAR
Jack Music Has No Enemies LatinWorks 4th BEST IDEA OF THE YEAR
Devices United Communities of San Antonio Shooters Films 5th BEST IDEA OF THE YEAR
       
Title Category Name Company Name Award
Race in Monaco BEYOND HISPANIC > Craft Conill SILVER
Welcome Ibrahim BEYOND HISPANIC > Craft Landia BRONZE
       
Earthquake Heroes – San Andreas BEYOND HISPANIC > Cyber & Mobile Circus BRONZE
       
Never Stop Riding Campaign: Dog, Baby, Moths & Squirrel BEYOND HISPANIC > Design the community GOLD CAMPAIGN
Don’t Act Like a Pedestrian – Dog BEYOND HISPANIC > Design the community SILVER
Don’t Act Like a Pedestrian – Coffee BEYOND HISPANIC > Design the community BRONZE
       
Devices BEYOND HISPANIC > Film Shooters Films GOLD
Day jobbers Telemarketer BEYOND HISPANIC > Film the community BRONZE
       
Never Stop Riding Campaign: Dog, Baby, Moths & Squirrel BEYOND HISPANIC > Outdoor the community GOLD CAMPAIGN
Don’t Act Like a Pedestrian Campaign: Dog & Coffee BEYOND HISPANIC > Outdoor the community BRONZE CAMPAIGN
       
#BonesLoveMilk BEYOND HISPANIC > Planning & Strategy Grupo Gallegos SILVER
“DICEN” BEYOND HISPANIC > Planning & Strategy MARCA Miami BRONZE
       
Never Stop Riding – Dog BEYOND HISPANIC > Print & Publishing the community GOLD
Never Stop Riding: Baby, Squirrel, Moths BEYOND HISPANIC > Print & Publishing the community SILVER CAMPAIGN
You Give More Than Just Blood Campaign: Andy Warhol, Stephen King, George Lucas BEYOND HISPANIC > Print & Publishing the community BRONZE CAMPAIGN
       
Auctioneer & Horse Race BEYOND HISPANIC > Radio Alma DDB SILVER CAMPAIGN
Big Bang & Gravity BEYOND HISPANIC > Radio Alma DDB BRONZE CAMPAIGN
       
Camellos Vs. Renos CRAFT > Digital Craft – Content Casanova//McCann SILVER
       
Comcast – Xfinity Voice Perfect For Me (Collector CRAFT > Film Craft – Achievement in Production ACA Films SILVER
Comcast – Xfinity Voice Perfect For Me (DraWing) CRAFT > Film Craft – Achievement in Production ACA Films BRONZE
       
Camellos Vs. Renos CRAFT > Film Craft – Animation Casanova//McCann SILVER
       
Stream Better CRAFT > Film Craft – Casting & Performance the community GOLD
Milkshake CRAFT > Film Craft – Casting & Performance the community SILVER
       
Jack CRAFT > Film Craft – Cinematography LatinWorks GOLD
Boss & Salt of the Earth CRAFT > Film Craft – Cinematography Lopez Negrete Communications SILVER CAMPAIGN
Race in Monaco CRAFT > Film Craft – Cinematography Conill BRONZE
       
Dear Summer CRAFT > Film Craft – Copywriting the community GOLD
Salt of the Earth CRAFT > Film Craft – Copywriting Lopez Negrete Communications SILVER
       
Bandits CRAFT > Film Craft – Direction Landia BRONZE
       
Corona Summer Sofa CRAFT > Film Craft – Editing Vaporpost BRONZE
       
Bold Wishes CRAFT > Film Craft – Music Personal Music GOLD
LIBRARY CRAFT > Film Craft – Music papamusic SILVER
Lovin’ (The Musical) CRAFT > Film Craft – Music Alma DDB BRONZE
       
Fútbol en Todas Partes CRAFT > Film Craft – Production Design / Art Direction Bravo/Y&R Miami BRONZE
       
Sip It CRAFT > Film Craft – Sound Design República GOLD
McDonalds Lovin’ El Musical CRAFT > Film Craft – Sound Design Vaporpost SILVER
       
Devices CRAFT > Film Craft – Visual effects Shooters Films GOLD
Sprint Whistle CRAFT > Film Craft – Visual effects Vaporpost BRONZE
       
Fresh vs Rotten CRAFT > Print & Publishing / Outdoor / Design Craft – Art Direction Alma DDB SILVER
One bead at a time billboards CRAFT > Print & Publishing / Outdoor / Design Craft – Art Direction Zubi Advertising BRONZE
       
Predators (Eagle) CRAFT > Print & Publishing / Outdoor / Design Craft – Illustration Alma DDB SILVER
Predators (Cobra) CRAFT > Print & Publishing / Outdoor / Design Craft – Illustration Alma DDB BRONZE
       
Frozen CRAFT > Print & Publishing / Outdoor / Design Craft – Photography Richards/Lerma SILVER
Problems – Don’t Judge CRAFT > Print & Publishing / Outdoor / Design Craft – Photography Wing BRONZE
       
Kitty – General Market CRAFT > Radio Craft – Casting & Performance Casanova//McCann BRONZE
       
The Facts Now (Auctioneer) CRAFT > Radio Craft – Copywriting Alma DDB SILVER
Big Bang CRAFT > Radio Craft – Copywriting Alma DDB BRONZE
       
Earthquake Heroes – San Andreas CYBER & MOBILE > Cyber / Branded games Circus BRONZE
       
BUDGET FOR THE PEOPLE CYBER & MOBILE > Cyber / Social media We Believers SILVER
#AvosInSpace Super Bowl Social Media Campaign CYBER & MOBILE > Cyber / Social media Richards/Lerma BRONZE
       
Hijacked banner CYBER & MOBILE > Cyber / Web banner & online ad Conill SILVER
       
Earthquake Heroes – San Andreas CYBER & MOBILE > Mobile / Use of mobile technology Circus BRONZE
Future Reality CYBER & MOBILE > Mobile / Use of mobile technology Casanova//McCann BRONZE
       
Edible Six Pack Rings DESIGN > Packaging & Product design We Believers GOLD
       
Latino Emoji DESIGN > Self-promotion. Posters. Flyers, tickets, invitations, postcards, holiday and other greeting cards. Calendars. Books. Promotional Items. Annual reports & information design Zubi Advertising SILVER
       
The Last Emoji DIRECT, PROMO & ACTIVATION > Direct / Ambient Media: Large or Small scale Alma DDB GOLD
       
Wash Away Labels DIRECT, PROMO & ACTIVATION > Direct / Use of digital marketing, digital platforms, mobile marketing, social commerce Conill SILVER
       
Edible Six Pack Rings DIRECT, PROMO & ACTIVATION > Promo & Activation / New product launch/re-launch or multi-product promotion We Believers GOLD
       
The Volvo  Self Confidence  Challenge DIRECT, PROMO & ACTIVATION > Promo & Activation / Use of Customer in-store experience We Believers BRONZE
       
Help Kenya Not Kanye DIRECT, PROMO & ACTIVATION > Promo & Activation / Use of online advertising, other digital platforms, social platforms, social audience in a promotional campaign Alma DDB SILVER
       
The Last Emoji DIRECT, PROMO & ACTIVATION > Promo & Activation / Use of Promo & Activation: guerrilla marketing, promotional stunts, live advertising, live shows/concerts/festivals, exhibitions, digital installations Alma DDB SILVER
Mirror Mates DIRECT, PROMO & ACTIVATION > Promo & Activation / Use of Promo & Activation: guerrilla marketing, promotional stunts, live advertising, live shows/concerts/festivals, exhibitions, digital installations Alma DDB BRONZE
       
Dear Summer FILM > Alcoholic & Non-alcoholic drinks. Tobacco and cigarettes the community SILVER
Greg el Mexican FILM > Alcoholic & Non-alcoholic drinks. Tobacco and cigarettes the community BRONZE
       
Clowns FILM > Cars & automotive services. Conill SILVER
       
Crying FILM > Consumer telecommunication & utility services. We Believers BRONZE
       
Jack FILM > Corporate image LatinWorks GOLD
Willie FILM > Corporate image LatinWorks SILVER
       
Jack FILM > Public awareness messages. Fundraising, donations, charities & appeals. LatinWorks GOLD
Willie FILM > Public awareness messages. Fundraising, donations, charities & appeals. LatinWorks SILVER
Devices FILM > Public awareness messages. Fundraising, donations, charities & appeals. Shooters Films BRONZE
       
The Last Emoji INNOVATION >  Innovative use of media Alma DDB SILVER
       
Edible Six Pack Rings INNOVATION >  Innovative use to change the world We Believers GOLD
The Last Emoji INNOVATION >  Innovative use to change the world Alma DDB SILVER
       
Edible Six Pack Rings INNOVATION >  Product innovation We Believers GOLD
       
Edible Six Pack Rings INNOVATION > Creative & Strategy innovation We Believers GOLD
       
BUDGET FOR THE PEOPLE MEDIA > Cyber & Mobile We Believers SILVER
Hijacked banner MEDIA > Cyber & Mobile Conill BRONZE
       
The Last Emoji MEDIA > Outdoor Alma DDB GOLD
       
The Last Emoji MEDIA > PR Alma DDB SILVER
       
The Last Emoji OUTDOOR > Ambient: Special solutions, live events, outdoor experiences Alma DDB SILVER
Remind me Soap OUTDOOR > Ambient: Special solutions, live events, outdoor experiences Zubi Advertising BRONZE
Fresh vs Rotten OUTDOOR > Ambient: Special solutions, live events, outdoor experiences Alma DDB BRONZE
       
Runway Rats (Blonde) OUTDOOR > Cars & automotive services Alma DDB BRONZE
       
Predators: Chameleon, Eagle OUTDOOR > Household. Cosmetics, beauty & Toiletries. Pharmacy Alma DDB SILVER CAMPAIGN
Runway Rats – Red Head OUTDOOR > Household. Cosmetics, beauty & Toiletries. Pharmacy Alma DDB BRONZE
       
The Last Emoji OUTDOOR > Public awareness messages. Fundraising, donations, charities & appeals Alma DDB SILVER
A Real Friend: Soccer & Singer OUTDOOR > Public awareness messages. Fundraising, donations, charities & appeals Alma DDB BRONZE CAMPAIGN
       
Language Choice PLANNING & STRATEGY > Planning & Strategy Hispanic Grupo Gallegos SILVER
Library PLANNING & STRATEGY > Planning & Strategy Hispanic Alma DDB BRONZE
       
Edible Six Pack Rings PR > Alcoholic & Non-alcoholic drinks. Tobacco and cigarette We Believers GOLD
       
Help Kenya Not Kanye PR > Public awareness messages. Fundraising, donations, charities & appeals Alma DDB SILVER
The Last Emoji PR > Public awareness messages. Fundraising, donations, charities & appeals Alma DDB BRONZE
       
Predators: Chameleon, Eagle, Cobra PRINT & PUBLISHING > Household. Cosmetics, beauty & Toiletries. Pharmacy Alma DDB SILVER CAMPAIGN
Runway Rats: Blonde, Red Head, Punk PRINT & PUBLISHING > Household. Cosmetics, beauty & Toiletries. Pharmacy Alma DDB BRONZE CAMPAIGN
       
People – Don’t Judge PRINT & PUBLISHING > Public awareness messages. Fundraising, donations, charities & appeals Wing SILVER
A Real Friend: Soccer & Singer PRINT & PUBLISHING > Public awareness messages. Fundraising, donations, charities & appeals Alma DDB BRONZE CAMPAIGN
Don’t Judge: Walls & Problems PRINT & PUBLISHING > Public awareness messages. Fundraising, donations, charities & appeals Wing BRONZE CAMPAIGN
       
Clog Free Pipes (Evidence) RADIO > Household. Cosmetics, beauty & Toiletries. Pharmacy Alma DDB GOLD
Shapes: Rolled & Rounded RADIO > Household. Cosmetics, beauty & Toiletries. Pharmacy Alma DDB SILVER CAMPAIGN
Clog Free Pipes: Engagement Ring, Memory Stick, Cigarette, Goldfish RADIO > Household. Cosmetics, beauty & Toiletries. Pharmacy Alma DDB BRONZE CAMPAIGN
       
Unnoticed Radio RADIO > Public awareness messages. Fundraising, donations, charities & appeals Dieste BRONZE
       
My Martha SPECIAL AWARD: MUSIC IN ADVERTISING > Best use of licensed music Dieste GOLD
       
       
       
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